Chinese Android analysis comes to App Annie
App Annie will now publish China Android app usage metrics, which, together with its China iOS numbers, the firm claims can provide “extensive data visibility into the world's largest mobile app...
View ArticleApp marketers bullish on budgets
App marketers expect their budgets to increase, against a backdrop of optimism in the app economy, according to an App Annie survey. The study, which surveyed product managers, marketers and senior...
View ArticleShopping apps to get huge boost on Black Friday
App Annie tipped US consumers to spend approximately 45 million hours in Android shopping apps during the week of Black Friday. The research company expects to see over 6 million hours spent in the top...
View ArticleApp downloads crossed 175B in 2017
Users downloaded over 175 billion apps in 2017, a 60 per cent increase from 2015, while the number of apps available across Google Play and the App Store crossed the 6 million mark, App Annie revealed....
View ArticleInterview: App Annie
Bertrand Schmitt, CEO and co-founder, offers an insight into how the apps landscape is changing. The post Interview: App Annie appeared first on Mobile World Live.
View ArticleMobile leads the way in gaming spend
Direct spending on mobile games was more than the combined total on consoles and PCs in 2017, a study by App Annie and IDC found. “Mobile game spending was 2.3-times PC gaming and 3.6-times game...
View ArticleRetailers without a mobile strategy “in big trouble”
INTERVIEW: Retailers with a clear mobile strategy are seeing this reflected in their earnings whereas those which don't are “in big trouble”, App Annie CEO Bertrand Schmitt (pictured) told Mobile World...
View ArticleGlobal app downloads hit record high
Worldwide app downloads for the App Store and Google Play stores grew more than 10 per cent year-over-year to 27.5 billion in Q1 2018, the highest of any quarter, App Annie reported. Consumer spend...
View ArticleChina, Japan tipped to dominate app spend in 2022
China will account for nearly 40 per cent of global app store spend by end-2022, which research company App Annie forecasts will reach $156.5 billion that year. The company predicts China will continue...
View ArticleGuest Blog: How can brands win big during World Cup?
Marketers can expand their audience reach by taking advantage of the fact football fans around the world use their smartphones to access data and stats now more than ever, explains Bertrand Salord, VP...
View ArticleApp market sees bumper Q1
More than 30 billion apps were downloaded from Google Play and Apple’s App Store in Q1, up 10 per cent year-on-year and the largest quarter ever, App Annie figures showed. During the period, Google...
View ArticleConsumer mobile games spend continues climb
Games accounted for a third of mobile downloads worldwide and 10 per cent of all time spent in mobile apps in 2018, App Annie found. In its latest State of Mobile Games report, the analytics company...
View ArticleApp records shattered in bumper Q2
New app installations hit a record high of 30.3 billion in Q2, driven by annual increases in the number of downloads in Google's Play store, App Annie reported. Figures from the mobile data and...
View ArticleUS education app downloads soar
App Annie data showed installation of educational apps in the US jumped 85 per cent in August as students headed back to school, highlighting the growing role of mobile in the classroom. The app...
View ArticleMobile focus skyrockets company valuation
Companies with mobile as a core element of their business had a combined valuation of $544 billion in 2019, some 6.5-times higher than those without, fresh research by App Annie showed. In its State of...
View ArticleMarket uncertainty fuels surge in finance app use
Concerns about the impact of Covid 19 (coronavirus) on the global economy caused a spike in the average time spent on mobile finance apps in the opening week of March, data from analytics company App...
View ArticleUK gets down to business via mobile apps
Business app downloads recorded a significant increase in the UK in the first half of March, App Annie data showed, as more and more users turn to alternative ways to operate after challenges related...
View ArticleTikTok arrebata a Facebook el primer puesto en la clasificación de aplicaciones
App Annie informa de que TikTok ha encabezado las clasificaciones mundiales de descarga de aplicaciones entre enero y finales de noviembre, por delante de tres aplicaciones propiedad de Facebook que...
View ArticleLas aplicaciones de entretenimiento y redes sociales crecerán aún más en 2022
App Annie pronostica que las aplicaciones de entretenimiento y redes sociales serán las categorías que más crecerán en 2022, y que se espera que los juegos diseñados para el metaverso, cada vez más...
View ArticleEntertainment, social apps set for 2022 boost
App Annie tipped entertainment and social apps as the categories which will reach the highest growth in 2022, while games designed for the increasingly hyped metaverse era are expected to also gain...
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